by Kyla | Nov 3, 2016 | Branding, Communication, Entrepreneurship, Social Media |
If you’re a business or brand…you know the importance of being active on social media platforms. You ALSO know how important it is to physically represent your brand at events by having authentic conversations with your target audience. But how do you master BOTH?
I’ve attended, hosted, and helped facilitate tons of events where striking the balance was nearly impossible. This lead me to the realization that there should be a person exclusively dedicated to branding your event on social media platforms. We have an abundance of tools available to us now that can showcase the visual awesomeness of your event to those who were unable to attend. And guess what? They’re 10 times more likely to attend the next one based off of what they see happening in their absence.
We would love to help. Crowd or Camera will manage your on-site social media, from your account, and create engaging written and visual content. Interviews, pictures, video – all catered to your growing audience.
Let’s talk about how we can make it happen.
by Kyla | Oct 2, 2016 | Branding, Business, Communication, Entrepreneurship |
Effective and memorable communication is really about employing simple strategies and making them unique to your character. Here are 3 tips to get you started:
Stand (or sit) up straight
– You’re totally underestimating the effect posture has on your communication. When you straighten your back, you automatically become more focused and more engaged in what you’re saying.
Use your hands
– in a non-distracting way, of course. Using your hands emphasizes whatever you’re saying at the moment. The gesture also invites your audience into the presentation.
Repeat what you want to be remembered
– Any information that you want the audience to take away from you is worth repeating a time or two. Lists, key points, and quotes are just a few things you may want to consider repeating.
This is just the beginning! We would love to help you become the communicator you’ve always dreamed of being. Why wait? Make your appointment today. 🙂

by Kyla | Sep 4, 2016 | Branding, Communication, Social Media |
“It’s not what you said, but how you said it.”
How many of us have been forced to sit through a painful, although well meaning, presentation? Wait. Ok. Before we go there – let’s acknowledge the elephant in the room. Maybe you’ve been that painful presenter. Please….please….PLEASE don’t be offended by this. I mean, I threw in the adjective ‘well-meaning’ to soften the blow, ok? But let’s be honest: no one enjoys those. The presenter pops in the room, wanting you to REALLY LOVE what they’re about to say, and then they pull up a slideshow of power points and go from bullet point to painstaking bullet point (in monotone, no less) telling you why you should do this or buy that.
I’ve literally struggled to stay awake during these presentations. You know that one tear that drives the struggle bus of boredom down your face when you’re REALLY fighting Mr. Sandman?! Yep…that’s when it shows up.
I digress. The bottom line is this – it totally doesn’t have to be that way. You know how I know? Because I’ve also had the pleasure of attending some phenomenal presentations. Keynotes and speeches and conferences with engaging speakers who know how to capture an audience. How do they do it? Well, first of all, they usually speak from the heart and not from the paper. I’m not saying great speakers don’t use notes. I’m saying that if they do, you don’t usually know it.
There are several other strategies (intended and unintended) that great speakers employ that make them just that, GREAT. And that’s why we’re here. Maybe you don’t have the natural ability to speak to a crowd of 100 or 1,000 – or to a crowd of one microphone and one camera. That shouldn’t count you out from being called upon as a commentator, speaker, or expert in your field. With the right training…. in a personalized, engaging, and productive environment….(And fun. Like, bowtie t-shirt kind of fun. Because we’re formal but we like to party)…..you, too, can master the art of communication.
Trust us. And let us show you how.

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