The Art of Communication

The Art of Communication

“It’s not what you said, but how you said it.”

How many of us have been forced to sit through a painful, although well meaning, presentation? Wait. Ok. Before we go there – let’s acknowledge the elephant in the room. Maybe you’ve been that painful presenter. Please….please….PLEASE don’t be offended by this. I mean, I threw in the adjective ‘well-meaning’ to soften the blow, ok? But let’s be honest: no one enjoys those. The presenter pops in the room, wanting you to REALLY LOVE what they’re about to say, and then they pull up a slideshow of power points and go from bullet point to painstaking bullet point (in monotone, no less) telling you why you should do this or buy that.

I’ve literally struggled to stay awake during these presentations. You know that one tear that drives the struggle bus of boredom down your face when you’re REALLY fighting Mr. Sandman?! Yep…that’s when it shows up.

I digress. The bottom line is this – it totally doesn’t have to be that way. You know how I know? Because I’ve also had the pleasure of attending some phenomenal presentations. Keynotes and speeches and conferences with engaging speakers who know how to capture an audience. How do they do it? Well, first of all, they usually speak from the heart and not from the paper. I’m not saying great speakers don’t use notes. I’m saying that if they do, you don’t usually know it.

There are several other strategies (intended and unintended) that great speakers employ that make them just that, GREAT. And that’s why we’re here. Maybe you don’t have the natural ability to speak to a crowd of 100 or 1,000 – or to a crowd of one microphone and one camera. That shouldn’t count you out from being called upon as a commentator, speaker, or expert in your field.  With the right training…. in a personalized, engaging, and productive environment….(And fun. Like, bowtie t-shirt kind of fun. Because we’re formal but we like to party)…, too, can master the art of communication.

Trust us. And let us show you how.